4 Business Section that Employee or Employer MUST Follow

Almost everyone here of workplace injuries or accidents, and everyday about 13 workers go to work in the morning, but never come back in the US. Therefore, employers or business owners have legal responsibilities to make sure a healthy and safe workplace. They have the responsibilities of their own well being as well as their employees or workers. There are many companies that have a very poor safety record and workers health & safety in not safe there. This post will explain you what these responsibilities are.

Legal responsibilities for identifying as well as correcting hazards rest on the shoulders of employers, owners, contractors, managers, supervisors and workers. The Occupational Health and Safety Act and Regulations need each one in the workplace to work together to identify and control hazards related to health and safety.

SHEilds says “The health and safety at work Act 1974 imposes general duties on company’s owners, controllers of premises, the self-employed and manufacturers to make sure safety and welfare. However, the final person that makes up this list is – workers or employees.” Owners may also be legally responsible for negligent acts committed by employees acting in the course of their employment.

Section 6: This section tells to the manufacturers, importers, designers and suppliers of the goods or articles for use at work. They have many different duties to make sure that article supplied for use are safe and to provide all necessary information like how to use the item, what to keep in mind while using, etc. for its safe use.

Section 7: This section clearly states that while at work, all the workers and employees have a responsibility not to put themselves in danger through their acts or omissions. They must cooperate with their employers, for example by wearing proper protecting equipments such as gloves, goggles, etc.

The duty of every employee while at work-

They must take reasonable care of themselves as well as other persons or their colleagues who may be affected by his acts at work.
As any duty, requirements or responsibility imposed on his employer under any of the relevant statutory provisions to co-operate with him so far as is required to facilitate that duty to be performed or complied with.

Section 8: It states that “No person (misuse anything provided) shall intentionally or recklessly interfere with or misuse anything provided in the interests of health, safety or welfare in pursuance of any of the relevant statutory provisions.” However, if an offence is committed due to an act of any other person, then that person shall be guilty of the offence and can be charged and convicted of it whether the employer is also charged or not.

Employers will be responsible for the negligent acts of employees or workers committed in the course of their employment. An applicant can sue an employer or owner on the basis of vicarious legal responsibility, provided the employer can show that the employee or worker was careless and this caused his injury or accident.

Section 9: It provides that employers or owners cannot charge their employees or allow them to be charged for anything that is needed to be done by the ‘relevant statutory provisions’.

Note: Employers must provide some kind of safety training to their employees or workers because it will help them improve their awareness.

Gold Setting up for a Strong Rally to $1,560 per Ounce

Gold has rallied strongly since the start of 2014 and it might be heading to $1560 per ounce this year. Currently, gold prices are $1,359 per ounce which is just above levels seen nearly 4 years ago. Political uncertainty and the unwinding of the stimulus program should propel gold prices higher. CNBC Talking Numbers Global Technical Strategist Richard Ross had this to say, “We’ve been very bullish here on the US, but we’re seeing things are getting a little dicey out there from a global standpoint. Emerging markets are on the ropes right now. You’re seeing what’s going on in Russia. Even in Europe, the momentum is slowing. All of that continues to favor gold.”

Ross went on to forecast a move to $1,420 per ounce and potentially rallying as high as $1,560 per ounce. CNBC contributor Andrew Busch agrees with the $1,420 target, but doesn’t think prices will go much higher and depends largely on what happens at the FOMC meeting on Wednesday.

Looking at a weekly chart of Gold, it becomes clear how Ross came up with a $1,560 price target. The weekly chart has recently completed a more than 9 month double bottom. The price target of the double bottom pattern points to around $1,560 per ounce. Investors looking to capitalize on this potential 10% gain should buy on a breakout over $1,400 when this double bottom is confirmed. There is also a pretty strong layer of resistance at this level that would likely stall the rally. Weekly charts are pretty slow moving so it may take many months before this price target is actually realized.

McDonald’s Happy Meals terrible for kids in more ways than one

McDonald’s isn’t exactly the epitome of healthy food, but the famous Happy Meals do more than add fat and calories to kids’ diet. They are an aggressive marketing tool that gets kids hooked not only on the unhealthy food, but on the toys inside the box and visiting the fast food chain on a regular basis. Happy Meals seek to make McDonald’s profits bigger while creating a generation of dependent kids who want their parents to keep bringing them back to the fast food restaurant.

A recent article in Huffington Post titled, “11 Unsettling Facts You Should Know About McDonald’s Happy Meals,” editor Renee Jacques outlined the unhealthy foods and marketing tricks little kids are being exposed to in the Happy Meals. One shocker, McDonald’s is the largest distributor of toys in the world.

The average person might think Toys R Us or Wal-Mart holds this title, but no, a fast food chain does. McDonald’s gives away 1.5 billion toys globally each year. 90% of children between the ages of 3 and 9 eat at McDonald’s at least monthly. And each Happy Meal has a small toy inside.

For a decade, Disney partnered with McDonald’s. Whenever a new Disney movie hit theaters, little toys hit the McDonald’s Happy Meals. from 1996 – 2006, Nemo, Mr. Incredible, and 101 Dalmatians were some of the characters included in Happy Meals. In 2006, Disney ended its promotional agreement with McDonald’s because it has built a reputation for “being family friendly, and wanted to distance itself from the epidemic of childhood obesity. (Boston Globe, May 8 2006.)

Another interesting fact, “The healthier Happy Meals at McDonald’s are still pretty bad for kids.” In 2011, McDonald’s revamped the Happy Meal by adding fresh sliced (but packaged) apples to the boxed meal. The apples came with a caramel dipping sauce which was dropped when critics pointed out the empty calories and sugar content.

The size of the fries was cut from 2.4 ounces to 1.1 ounces. An average Happy Meal contains 600 calories, which is still too high for little kids. Most of those calories are empty and the meal is low in vitamins, antioxidants, and fiber. All important things in a child’s diet.

Since these changes, sales of Happy Meals have declined. Unfortunately, kids are just eating off the Dollar Menu. Launched in 2002, the McDonald’s Dollar Menu offers menu items including burgers, chicken nuggets, ice cream, and cookies. Kids are getting the same food devoid of nutrition just without the fancy box and free toy.

7 Disruptions That Occurred While I Book Reviewed “Epic Content Marketing”

I was about to push out the standard book review for yet another marketing book when I came across “Epic Content Marketing” by Joe Pulizzi. The problem with attempting this book review was that I felt dishonest putting myself into the role of the grader. In reality, this book is capable of reminding us all that when it comes to creating content that can compel audiences to do something afterwards, we are are still very much the students, and Pulizzi is the king who turned the content creation-advice business into a $4 million a year commodity as valuable as oil.

So I am not going to sit here and pretend that I know better than him; instead I simply share with you 7 disruptive moments I experienced while attempting to review the book:

Joe Pulizzi’s own experience heading the Content Marketing Institute taught him that promotional articles are shared way less often than instructional articles (pg. 78). This revealed to me, quite rudely, why my book reviews may not garner nearly as much traffic as those zippy instructional articles that usually have a number somewhere in the headline. Notice how my headline reads now, Joe. Granted, I’m sure this advice was formulated prior to the Buzzfeed era, which has done nothing short of cram the format down our throats. But still, I think I learned something there.
“Customers don’t care about you, they care about themselves and their problems.” What? They don’t care about me? ​Yes, that’s right, he will say. It’s probably the central thesis of the book. While reading through that advice I asked myself, “if I were to post the usual book review, what am I really offering to the reader?” Answer: “one marketing professional’s opinion on a book”. While some people may find that valuable, perhaps I would be adding much more value teaching you how to do something, rather than giving you a book rating, something you could easily obtain on Amazon.com (I give this book 5 stars out of 5, by the way). With half my reviews containing heavy criticism, one wonders how much of this effort of being critical becomes a huge waste of breath. Given this learning moment, you may very well see me experiment with new forms of content with greater urgency.
“I am not the target for my content” is a phrase that Joe Pulizzi will ask you to repeat as you read his book. So who is the target for this Examiner column that covers the NY Online Marketing scene? Entrepreneurs? Marketing influencers? CMO’s? All of them combined? That’s a helpful question. Since I didn’t always have a sharp profit motive behind writing this column, I haven’t had to interrogate myself along these lines. However, all that is changing as I gear up to launch my own communications agency. Everything I write in this column from now on should in some way or another foresee my desired target’s personality. Based on what I’ve written so far, it is clear that I am trying to grab a slice of Pulizzi’s intended audience: a mix of CMO’s, business owners and industry marketing professionals. Which leads to my next humbling learning moment…
“Develop rent to own content strategies”. Pulizzi knows that before you see lots of traffic visiting your domain, you will need to bring your voice to other platforms. This is what he means by renting before one can own. In a sense, I too am renting in a sense by piggyback riding off of Pulizzi’s brand name. After all, I will invoke his name frequently once my turn comes to push this article out via socal media channels. Perhaps I will end up acquiring a tiny sliver of his target audience in the process. What I learned by doing this book review is that I am not necessarily doing Pulizzi a huge favor by publishing a write up of his book. I mean look, I’m essentially taking his ideas and recontextualizing them through my experience — what does he stand to profit beyond a little SEO juice he probably already has plenty of? If anything, his hard work has given me the opportunity to divert reader attention away his properties to my property (or in this case, Examiner.com’s property).
Via Jason Calacanis, Pulizzi reminds the reader that “perfect content” is (a) real-time, (b) fact-driven, (d) visual, (e) efficient, and (d) curated. Just imagine, here I am ready to weigh in with criticism involving an author who is in the business of developing “perfect content”. You try to stare Pulizzi in the face and the harder you try the more you are blinded.
By now you will have seen that in this article I’ve already added a hyperlink to my new agency. I hadn’t planned on doing that before. Pulizzi doesn’t resist the opportunity to create advice that bridges the pages of his book to his business properties. The links are everywhere, existing as “resources” — but they aren’t annoying for a reason you will learn about while reading the book.
“What if your content was gone?” Pulizzi taunts us to think of a hypothetical situation where all of our content was removed from the internet. “Would anyone miss it? Would you leave a gap in the marketplace?” Ok, I get it Joe. Our content should be really, really good. So good that if I were to take down my writings, I would set off an Occupy Movement on my front lawn. My plan this whole time was to humble Pulizzi with my 5-star rating scale, and look what happened — I’m calling my friend for prescription antidepressants, because there’s no way in hell my marketing column will ever be missed. Never, ever.

Now if you excuse me all, I need to leave the room and focus.

Short sale in Minnesota: Tash Casso 612.615.9183

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Six easy ways to stay in touch with your network

We all know the importance of building a strong social network with colleagues and mentors inside and outside of our industry. But once you have identified those contacts with whom you feel there can be a mutually beneficial relationship, how do you strengthen and maintain your bond with them over time?

One of the biggest mistakes people make is reaching out only when you need something. You need to maintain a genuine connection rather than an exploitive one if you plan to build and benefit from those relationships over the long haul. Jess Siegal, Managing Director of Execu|Search has six steps that will help you create a strong social network for when you need it most: (hi bio http://execu-search.com/our-company/Jesse-Siegal)

Here’s how:

Step One: Connect on LinkedIn. When you meet someone you’d like to network with, your first step should be to add them to LinkedIn (or invite them to join if they haven’t yet) with a personalized message. When you do so, LinkedIn will send you email updates about your new connection, including anniversaries, career changes, promotions, etc. Many people view these notifications as a nuisance in their mailbox. Some even block the emails. I say enable them so you get these emails and don’t miss an important update which translates into an opportunity to reconnect with your contact.

Step Two: Take advantage of birthdays, holidays, and special milestones. Once you receive these updates, be sure to use them to their full potential. If your contact receives a promotion, for example, send a congratulations their way! This also applies to holidays, birthdays, and other events and milestones. Sending an email or calling to say congrats can go a long way and spark some conversation. Follow you networks’ career and never dismiss a contact who makes a move that doesn’t seem relevant to you anymore.

Step Three: Send your connection(s) relevant articles. When you come across something interesting that you think a particular connection would enjoy reading or benefit from in some way, send it over. This is one of the easiest ways to start conversing and, as a bonus, it shows you have them and their best interest in mind. Also look for ways you may be able to help your contacts – and be proactive about letting them know. If you and a new account that could require someone’s expertise, reach out. Or if you can make a recommendation to someone else for them, do it.

Step Four: Keep in touch regarding industry news. There is no better reason to reach out than to discuss the latest advances in your industry and what they mean for your careers. Even an email to ask if your contact has heard of the latest industry news can be a great conversation starter.

Step Five: Invite a contact or two to professional events. Going to a networking event? Bring one—or several—of your current contacts! They may notice something or someone you don’t, and if they make a great connection as a result of your invite, they’ll be sure to keep you in mind for the future as well.

Step Six: Just ask to catch up! If it’s been a while since you’ve spoken to a contact, don’t let the distance grow until you need something. Reach out and simply say that you haven’t spoken in a while and you’d like to reconnect. In most cases, your contacts should be receptive to this and appreciate the honesty. Remember, there are plenty of means for staying in touch, but meeting in person—even for just a quick coffee—is still the best way to network.

If you have a large LinkedIn network that you have not been following these steps with – it’s not too late! Go through your contact list and reach out one by one. Say it’s been a long time and you just want to catch up. And then you are on your way to rebuilding your social capital!

The Best Veterinarian In Las Vegas? Is Google The Judge?

From the aspect of the internet being a source of exposure for a business, and a way for a company to attract new business and customers, a question will usually arise as far as the quality of the actual services or products provided vs. the level of presentation that is received on search engines. Lets face it, Google is the starting point for most information today. If you just had a pipe burst in your house and there is water everywhere, while you are trying to stop the flow you are probably telling someone to find a plumber as quickly as possible. With no frame of reference to make a decision, most people put on this task will go to Google and pick from the first few results presented. This bears the question, how did Google go about deciding which of those businesses it put in front of you in the ordered list it returned? Are those the best plumbers, or are they placed in those positions for some other reason?

One of the most competitive businesses in our area is the veterinary care business. There are literally hundreds of veterinarians in Las Vegas, and the majority of them have a website of some sort that is giving them a presentation on the internet. However, when you Google “Las Vegas veterinarian” or “best veterinarian in Las Vegas” how is Google deciding which of this multitude of businesses who are all providing nearly identical services gets to be in the first ten results it presents on the first page? Is the list actually showing you who the “best veterinarian in Las Vegas” is, or is the list based on something else? Just to clear a few questions up, Google is not a vetting process, and employs no mechanism to judge the quality of one business or product over another, it only is judging the website and the spaces online that are discussing that particular business. These spaces include other websites and social media sites, review and testimonial sites, chat boards, answer websites and blogs. Google looks at the website of the business itself and combines that information with other information regarding the business that is owner controlled, like the Google + page that is verified by the physical location of the business and the phone number. Google looks over addresses that are listing to see if they match, phone numbers and other technical information, then it looks over the type of information listed on the website and compares it with the type of information presented on Google + in the areas beyond business specifics. Google + functions as a combination local listing service and social media space. The owner (or manager) or a business can go into their Google + page and do far more than just put photos and update business addresses and phone numbers. They can use Google + like they would use Facebook, to share information, pictures, stories, conversations, etc. It is a social experience that Google is analyzing and comparing to the information on the business website, and they are using that information to decide where the website will rank in the results.

For our example of a Las Vegas veterinarian, where in these results is the analysis of the quality of services that are provided by the veterinarian, and how is Google factoring the general public feeling about the services? The answer is literally almost nowhere. When it comes to searches that provide the list of 10 or so results that are “map-like” which are controlled almost exclusively through the development of your Google + page and reviews of the business that are done on Google +, there is almost no vetting that is happening in a real-world sense. Instead, Google is looking at the information that is on the website to provide a ranking. This comes in the form of content that is housed on the site, information about services, and how well the information on the site can answer questions that searchers would have. What this means is that if a person searches on Google for “best veterinarian in Las Vegas” they are going to find that Google returns a list of websites that answer the question “who is the best veterinarian in Las Vegas?” To further elaborate, what this means is that Google is looking to the content on the website to answer that particular question, and if it can find what it believes to be an answer to that question inside the content on the site, then that site will rank higher than another that does not answer the question. This does not mean that simply putting into the content on your website “Who is the best veterinarian in Las Vegas? We are!” is going to get you rankings for that particular question. However, addressing the aspects of content that is on a website that proves that you are better at being a veterinarian than the next competitor will provide better rankings. What are the things that would prove you are a better veterinarian than another one in the same city? This boils down to information about your subject. You can provide information about animal treatment and sickness, information about the veterinary practice and the biographies of individual veterinarians. You can provide local information to prove you are important to the local are of Las Vegas, as in pet friendly hotels or dog parks. This type of approach to the website is how Google is deciding who is better and who is the best.

What can be learned from this information is that Google is not NECESSARILY providing the best veterinarian in Las Vegas in the results that are listed for that particular search. It is providing what it believes to be a good list of veterinarians that provide the best information on the subject of “being a veterinarian” and what information it believes you are looking for. Should you trust that the top result on Google for this search is the best one in your area? The answer is absolutely not. Google is not a human being with an opinion, it is a machine that analyzes words on a website, and takes into consideration words that people say about the website. The best way to choose your next veterinarian is to look through the results and get a sense of the professionalism of the clinic…..then visit in person! Ask people at the local dog parks. Read reviews of the services. Google is just a mechanism to provide a list….it cannot make a good decision for you.

How to Trade an Ascending Triangle Chart Pattern

An ascending triangle is a chart pattern that can be used to determine how high a stock will go upon a successful break out of the triangle. It is usually formed after a stock has experienced a substantial price increase. The stock price trades sideways for a period of time to consolidate the recent gains, and this typically takes the form of a triangle. If traded properly, this can be a very profitable set up for a trader.

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1) Attempt to identify the ascending triangle pattern as early as possible. The triangle is characterized by a high price that consistently acts as resistance followed by a series of higher lows. On the accompanying chart of PHOT, the $.40 level acts as resistance to form the upper bound of the triangle while higher lows form the other rising trend line.

2) Calculate the target price level of the triangle pattern. This is somewhat subjective, but to be on the safe side only use the real candlestick bodies to determine the target price. Determine the height of the triangle by subtracting the lowest low of the triangle from the upper bound. On the accompanying chart, the breakout would increase the stock price by $.08. This is found by subtracting $.32 from $.40. The height of the triangle is then added to the upper bound to determine the target price level. On the chart, the target price level would be $.48 which is found by adding $.08 to $.40.

3) Wait patiently for the stock price to trade higher than the horizontal upper bound of the triangle. This is typically accompanied with heavier volume than what was seen during the formation of the triangle. Upon a successful breakout, place a buy order just above the breakout level. Prices tend to move quickly on a successful breakout so it is key to be ready to execute the trade.

4) Enter a stop loss in case of a false breakout. Protecting capital is first and foremost and a stop loss should always be entered. Place a stop just below the horizontal upper bound of the triangle. In this case, a stop at the $.39 level would protect against bigger losses and also confirm that the breakout was unsuccessful.

5) Enter a limit order to sell the trade at the target price level. In this case, a limit order would be entered at the $.48 level. Momentum may cause the stock price to continue higher, but it is best to stick to the original plan and sell at the predetermined target price level.

Follow these 5 steps every time without exception to successfully trade an ascending triangle pattern. It sounds so simple and can be as long as these steps are followed each and every time. In this case, a trader could have made a nearly 20% gain while risking 2.5% – 5% if the pattern failed and the stop loss was triggered.

Jim Sinclair: Russia is one move away from collapsing U.S. economy

On March 17, commodities adviser Jim Sinclair spoke in an interview with Greg Hunter of USA Watchdog on gold, the markets, and ongoing events taking place between the U.S. and Russia over Ukraine. During the 30 minute interview, Sinclair laid out a chilling scenario where Russia has positioned themselves to be one move away from collapsing the U.S. economy, and that one wrong move by President Obama could set the entire scenario in motion.

Jim Sinclair: To sanction Russia is to forget that Russia supplies Europe with its gas supplies. I honestly believe sanctioning Russia is the same as shooting yourself in the foot.

Greg Hunter: So Russia could not only say hey, we want gold for our payment (oil), but they could say, hey… we want you to pay us in rubles.

JS: Or pay us in anything. Also, it makes energy cheaper. Why would anyone want to pay in dollars if they can pay in their own currency?

GH: Once Russia started doing that, would there be any coming back from it? (For the dollar) Wouldn’t that be the beginning of the end for the Petro-Dollar?

JS: Russia has the capacity, the inclination of course, to do just one single thing… accept payment for energy in any currency you wish to give. – USA Watchdog
Since the U.S. tied the dollar to oil, the future of America’s monetary system and economy was reliant upon all global oil producers following the Petro-Dollar agreement, which from 1974 to the present has been backed by our economic and military power. But as Russia rose from the ashes of the former Soviet Union, and grew into becoming the world’s largest oil producing nation, the U.S. could no longer enforce the Petro-Dollar through economic and military threats since Russia is their equal when you consider their alliances with China and other BRICs nations.

It is said that stock markets are forward thinking and project what will happen six months into the future. And if you look at what has taken place for the dollar since Ukraine’s uprising started and Russia moved into the Crimea, the dollar itself by falling below 80 on the dollar index, is telling the world that it not only recognizes the potential of becoming irrelevant should Russia bypass the SWIFT system and begin selling oil in any other currency or asset class, but that the U.S. could potentially trigger its own demise by imposing sanctions using the SWIFT system as a weapon, and force Russia to enact their nuclear economic option.

In a global environment where perceptions are reversed, and the United States is now being seen by the world as the ‘Evil Empire’, Russia is using America’s own Petro-Dollar system against them to grow in power and bring the U.S. to the brink of economic collapse. And whether it is Russia or the U.S. itself that pulls the trigger, the future is inevitably rushing towards an end of dollar hegemony. The only question that remains is whether the U.S. has another plan ready to fill the gap, just as they did when they left the gold standard and replaced it with the oil standard forty plus years ago.

Lehigh University students get new housing service

Lehigh University is partnering with Places4Students.com, a service that specializes in dealing with all aspects of off-campus student housing. The service includes many features that can be used by both the students and their potential landlords.

The university desired to have an off-campus housing solution for students that would link them with property owners and managers, while maintaining an organized database of properties available for listing.

Places4Students.com replaces the university’s previous housing service and features a website that gives both the students, landlords, and property managers 24-7 access. The property managers can post pictures, maps, and links to their offerings. While students can perform rental searches, post sublet info, and view roommate profile listings.

In addition, students can filter searches based on personal preferences and price range, seek the newest rentals available, and also search for roommates or post a listing looking for one..