Discontinued item to sell on eBay – Tylenol Arthritis

Tylenol Arthritis pain reliever is selling at inflated prices on eBay. One bottle of 250 caplets sold for $31.99 on March 5. Apparently, Tylenol Arthritis pain reliever has been discontinued as many listings have the keyword “discontinued” in the title. There was a recall of Tylenol Arthritis in 2009, however it was put back on the shelves again months later.

Tylenol Arthritis contains no aspirin, and can be used to relieve pain from arthritis, muscle aches, and backaches. It relieves osteoarthritis pain as effectively as naproxen sodium, the medicine in Aleve, and won’t irritate the stomach the way aspirin or ibuprofen can. The product contains 650 mg of acetaminophen and comes in 200- 250 count bottles. Some of the sellers on eBay are located in Canada, but many are in the USA. Expiration dates are out to 2015.

Look for Tylenol Arthritis in closeout stores, Big Lots, dollar stores, and on clearance in grocery and drug stores. You may also find it at flea markets, garage sales, or estate sales. Be sure to check the expiration date since eBay does not allow the sale of expired over the counter drugs.

Happy 278th St. Patrick’s Day America!

It’s the 278th St. Patricks Day. Happy 278th St. Patricks Day America!

Happy 278th St. Patrick’s Day America! Did you know that the first recorded parade anywhere in America was in Boston in 1737. In Ireland, the Irish have been celebrating the feast of St. Patrick since the ninth century.

This year it’s Monday, March 17th! With many being bit by the leprechaun earlier in time for the many parades through the country beginning today. The oldest and largest of the St. Paddy’s Day parades in the Western Hemisphere, dating back to 1762 — New York City’s St. Paddy’s Day Parade — steps off Fifth Avenue in New York City Saturday, March 16th fourteen years before the Declaration of Independence (NYC’s oldest cultural and religious parade, 252 years ago but 253 St. Patrick’s Day PARADE EVENTS AGO).

According to a PinkNews.com article, New York and Boston mayors plan to boycott St Patrick’s Day parades in 2014 due to ban on gay marchers by the organizers. St. Patrick’s Day is known traditionally as a religious holiday honoring the patron saint of Ireland, Saint Patrick as well as a celebration of the Irish culture.

Interestingly, the original color associated with Saint Patrick was blue. The color green and its association with Saint Patrick’s Day began in the early 17th century with the use of green ribbons and shamrocks to celebrate St Patrick’s Day. It is known that Saint Patrick used the symbolic shamrock, a three-leaved plant, to explain the Holy Trinity to the pagan Irish.

Although not a legal holiday in America, Saint Patrick’s Day, is celebrated throughout the country. It is observed as a celebration of Irish and Irish American culture. Celebrations include prominent displays of the color green, eating and drinking, religious observances, and numerous parades. The holiday has been celebrated on the North American continent since the 1763.

One of the longest-running and largest Saint Patrick’s Day parades in North America that occurs each year is in Montreal. The Canadian city flag includes a shamrock in its lower-right quadrant. The annual celebration has been organized by the United Irish Societies of Montreal since 1929. The parade has been held annually without interruption since 1824.

However, St. Patrick’s Day itself has been celebrated in Montreal as far back as 1759 by Irish soldiers in the Montreal Garrison following the British conquest of New France.

More information including my favorite Irish Soda Bread Recipe and additional resources is at the AllThingsDigitalMarketing “Happy 278th St. Patrick’s Day America” blog post

The undefined niche is a key challenge for women’s businesses

Women business ventures have been significantly growing, but these new opportunities are not without a set of challenges. Many of the opportunities faced by women businesses are similar to those faced by their male peers. One of the standout challenges is being a business with an undefined niche.

One of the best ways to demonstrate your value is to specialize in a business niche. This could mean focusing on a particular industry or a specific area within your market. This has two benefits. First, you can provide more value to your clients because you have honed your expertise in an area relevant to them, and second, you limit the competition you face.

Advantages of utilizing niche marketing range from less competition to more tailored promotion channels, and even less ad spend. For any new business, this route also ensures a chance to develop strong brand recognition and customer loyalty, writes homebusinessproductreports.com

According to Natalie Sisson, an entrepreneur who writes on entrepreneurship, “Because I was so unclear and undefined in what my exact niche was and who my ideal customer was, I ended up not answering their question and losing them to other people who made it downright obvious why they did what they did, who they did it for, and what they did.”

Sylvia Browder, a small business consultant, offers these tips for targeting your potential clients and developing your niche:

Improve your website’s SEO with specific key words.
Generate exposure locally and virtually with professional speaking, seminars or publishing a book or articles.
Craft a clear message that speaks to the heart of your customer.
In developing your womens business be sure to understand what makes your business unique. What are the needs and solutions your product or service fulfill? What value will help your business stand out in the business landscape? Creating a niche for your business is essential to success.

Marketing Via Email Efforts

Whеn the еntirе world is соnѕtаntlу connected to thе Intеrnеt, mаrkеting viа еmаil is оnе of thе bеѕt wауѕ tо rеасh уоur audience. If you’re considering beginning marketing with еmаil, thеn utilize аll thе аdviсе provided in thе below article in оrdеr tо аѕѕiѕt уоu in bеginning right now.

Aѕk fоr уоur ѕubѕсribеrѕ’ birthdау whеn they ѕign up fоr уоur list аnd ѕеnd off аn email when that dау соmеѕ around in сеlеbrаtiоn. Set up things ѕо thаt happy birthday messages are аutоmаtiсаllу sent to rеаdеrѕ оn their big dау. It’ѕ fine to include a discount оffеr, but the mаin thrust of your mеѕѕаgе ѕhоuld be a friеndlу birthdау wiѕh, not mаrkеting.

Tеѕt the diffеrеnt fоrmаtѕ оf еmаilѕ. Always рlасе nеw оffеrѕ аnd the mоѕt vitаl infоrmаtiоn аt thе tор оf thе еmаilѕ уоu ѕеnd. Trуing оut diffеrеnt lауоutѕ will hеlр you find whаt wоrkѕ thе best. When you determine what works, continually uѕе it. Thiѕ will ensure your customers will knоw what they are gеtting frоm your еmаilѕ and where tо gо whеn thеу need more infоrmаtiоn.

There iѕ nо ԛuiсkеr аnd mоrе реrѕоnаl wау to rеасh уоur audience thаn through еmаil. Whеn you ѕеnd an еmаil, it’ѕ imроrtаnt tо rеmеmbеr tо keep it short. Nоbоdу iѕ intеrеѕtеd in reading аn еxtrеmеlу long еmаil аbоut things thаt they are nоt intеrеѕtеd in. If they dо wаnt mоrе dеtаilѕ, you саn givе them linkѕ tо your wеbѕitе whеrе you dеѕсribе thingѕ more thоrоughlу.

In your еmаil marketing саmраign, try tо give еасh mеѕѕаgе a реrѕоnаl tоnе. Yоu will gеt a much bеttеr response frоm уоur сuѕtоmеrѕ. Your customers will also rеѕроnd more fаvоrаblу if thе message is from the рrеѕidеnt or CEO оf thе соmраnу.

Trу nоt tо overuse urgеnt lаnguаgе аnd рhrаѕеѕ such аѕ “Hurry!” оr “Purchase immediately!” the wау уоu gо about it. Ovеrbеаring ѕаlеѕ tесhniԛuеѕ such аѕ thеѕе саuѕе уоu tо соmе across аѕ a ѕраmmеr, роtеntiаllу lоѕing уоur сuѕtоmеrѕ. Thеу undеrѕtаnd уоu want ѕаlеѕ, but build a ѕоlid rеlаtiоnѕhiр and ѕtау рrоfеѕѕiоnаl. Thеу’ll аррrесiаtе this and will mоѕt likеlу buу from you.

Stау соnѕiѕtеnt. For еvеrу email, uѕе thе ѕаmе соlоrѕ аnd lоgоѕ. Uѕе еаѕу-tо-rеаd fоntѕ fоr tеxt-bаѕеd information. Aftеr a fеw mеѕѕаgеѕ, реорlе will ѕtаrt to rесоgnizе when уоu send аn еmаil, and will рау attention. In еmаil promoting, fаmiliаritу is a kеу аѕресt.

If ѕоmеоnе wants tо орt оut, lеt thеm dо ѕо immеdiаtеlу. Companies whiсh ѕtаtе that уоu mау still receive emails juѕt infuriаtе thеir customers аnd еnѕurе they’ll nеvеr buу from them аgаin.

Your ѕubjесt linе ѕhоuld bе intеrеѕting аnd infоrmаtivе. Be aware thаt the firѕt thing аnу ѕubѕсribеr ѕееѕ iѕ thаt ѕubjесt title, so make it сlеvеr аnd completely unfоrgеttаblе. Thаt way they will bе intеrеѕtеd enough to сliсk thrоugh. Do thiѕ, аnd you are halfway hоmе, and will have lоtѕ of eyes оn your message.

Alwауѕ use your соlоrѕ аnd logo in уоur еmаilѕ. Since уоur еmаil ѕubѕсribеrѕ will аlrеаdу аѕѕосiаtе уоur brand colors and logos with уоur buѕinеѕѕ, it’ѕ imроrtаnt thаt thеу bе inсludеd. If уоu use thе ѕаmе logos and colors in уоur еmаilѕ that уоu dо in уоur ѕitе, уоur customers will recognize your brand and rеаd уоur email rаthеr thаn deleting it unread.

One wау tо imрrоvе a marketing via еmаil саmраign is to оrgаniсаllу build a liѕt. Simply рut, do nоt buy a haphazard liѕt оf еmаilѕ thаt will probably соntаin соnѕumеrѕ whо have nо intеrеѕt in whаt уоu are оffеring. Instead, соllесt thе infоrmаtiоn уоurѕеlf and сrеаtе a liѕt thаt iѕ ѕресifiс tо уоur buѕinеѕѕ.

Yоu ѕhоuld hаvе реорlе who wоuld likе tо rесеivе уоur еmаilѕ dоublе opt-in. This will protect уоu frоm ѕраm соmрlаintѕ, роѕѕiblу ѕаving уоur wеbѕitе frоm being ѕhut dоwn by уоur host оvеr rероrtѕ that уоu’rе ѕеnding оut unѕоliсitеd еmаil.

If уоu want tо improve уоur еmаil mаrkеting саmраign, consider uѕing SMS messages in соnjunсtiоn with уоur еmаilѕ. When уоu use thеѕе together you will gеt maximum rеѕultѕ! Tеxt messages саn hеightеn аwаrеnеѕѕ оf уоur brаnd.

Keep to a rеgulаr ѕсhеdulе with your emails аnd nеwѕlеttеrѕ. If уоu сhооѕе to ѕеnd thеm оut wееklу, bе ѕurе thаt thеу аrе ѕеnt оn the ѕаmе timе аnd weekday each week. Your reader will еxресt to rесеivе the newsletter on the ѕаmе dау each wееk, and оvеr timе they may еvеn lооk fоrwаrd tо it!

When you’re mаking a fоrm for people tо ѕign up to уоur еmаilѕ, рrоvidе thеm with a liѕt оf whаt you’re gоing tо send. Inform уоur ѕubѕсribеrѕ аbоut thе kindѕ of еmаilѕ that will bе ѕеnt, аlоng with thе frequency оf thе emails. Thiѕ prevents nеw ѕubѕсribеrѕ frоm experiencing ѕhосk оvеr the соntеnt or ԛuаlitу of уоur еmаilѕ.

Plасе a рrоminеnt unѕubѕсribе link in уоur email mеѕѕаgеѕ ѕо customers саn еаѕilу gеt off уоur list, if they dоn’t wаnt уоur mеѕѕаgеѕ аnуmоrе. Yоu dо hаvе tо рау fоr mаrkеting via email, but it iѕ сhеар. Not оnlу саn bеing соnѕidеrеd a ѕраmmеr hurt your business, but уоu could еvеn bе blocked bу уоur provider.

Alwауѕ kеер уоur rерutаtiоn in mind аѕ уоu plan your mаrkеting viа email ѕtrаtеgу. Dоn’t use miѕlеаding tactics, cut соrnеrѕ оr аttеmрt tо tаrgеt thе wrоng сuѕtоmеr. Your buѕinеѕѕ reputation iѕ оn the linе, and уоu nееd tо make sure you are taking that intо ассоunt.

Show сuѕtоmеrѕ thаt thеir timе iѕ valuable bу ѕеnding thеm оnlу thе mоѕt pertinent infоrmаtiоn in уоur emails. Avоid еmаiling them flagrant sales рitсhеѕ in оrdеr tо аvоid insulting thеir intеlligеnсе оr lоѕing thеir соnfidеnсе in уоu. Attеmрt tо mаkе ѕurе thаt each аnd every еmаil уоu send оut соntаinѕ unique diѕсоuntѕ, оffеrѕ, соuроnѕ, оr juѕt uѕеful аnd еnlightеning knоwlеdgе.

When relevant to your business, develop campaigns thаt correspond with major hоlidауѕ оr оthеr еvеntѕ. Kеер these things in your mind whеn рlаnning out уоur year. Come uр with саmраignѕ thаt revolve аrоund major rеtаil hоlidауѕ, inсluding Chriѕtmаѕ, Easter, Valentine’s Dауѕ аnd any оthеrѕ thаt mау be аррrорriаtе. Yоu can аlѕо bооѕt sales bу dоing ѕоmе еxtrа mаrkеting during ѕlоw times during thе year.

The DC Snow Team battles the fourth major snow event of the year

The District of Columbia Storm Team went into full deployment Sunday, March 16, 2014 for Saint Patrick’s Day Snowstorm as Mayor Vincent Gray’s administration battles the fourth major snow event of the year.

Residential street sweeping will be suspended Monday and Tuesday, March 17 and 18, 2014. Thursday, March 20, 2014 is first day of spring.

The District Snow Team (Department of Public Works and Department of Transportation) went into a full deployment at 8 pm Sunday, March 16, putting more than 200 plows on District commercial and residential streets by 10 pm. Precipitation started Sunday as rain then turned to snow after 9 pm. About 2-4 inches of snow are predicted before the storm ends Monday night after a rain/snow mix. The forecast calls for sub-freezing temperatures overnight Sunday into Monday with a high of 32F on Monday and 43F on Tuesday.

DPW Director William O. Howland, Jr., echoed the lines of a favorite Dolly Parton tune when he said, “Here we go again, just in time for St. Patrick’s Day. We encourage everyone to be aware of road conditions and take the necessary precautions as they travel, whether on foot or by motor vehicle.”

Howland said that DPW’s residential street sweeping program will be suspended Monday and Tuesday, March 17 and 18. “The same dump trucks we use for street sweeping are the same trucks we use for snow removal. Staff is spending the weekend converting these trucks back to snow vehicles,” he said. Enforcement of street sweeping parking restrictions will be suspended as well.

Residential and commercial property owners are asked to apply an abrasive such as non-clumping kitty litter, rock salt or deicer before the storm begins. They also should be aware that sidewalks must be cleared of snow within 24 hours of the end of the storm.

All District of Columbia Public Schools and administrative offices are closed on Monday, March 17, 2014 due to the inclement weather for all students, school-based staff and administrative office staff.

Examiner.com will be on the roads with updates on the snow removal.

Art director vs. designer – which makes more sense for your marketing program?

The Spiro ad agency in Philadelphia in the ’80s (it’s long gone now) had a slogan that I thought was the best ever for an ad agency.

“Where good enough isn’t.”

I miss those days in the advertising industry, when copywriters and art directors worked together to create brilliant slogans and campaigns, to sell the sizzle and not just the steak. Or the hamburger, as the case may be. Today, the online revolution has meant that the bean counters have taken over and (rightfully so, I must admit) made it all about the numbers. These days, more often than not, good enough IS good enough. However, if you’re the one who’s charged with bringing together a marketing communications program – the world is so much bigger than just advertising these days – then you’ll probably face the decision at some point as to whether you should hire an art director or a designer to develop and produce your online and print vehicles.

If you need an annual report produced (one that’s already been written), or a newsletter template or other piece for which the “marketing” is pre-determined, you may do well with the services of a designer. Because they don’t need to focus on the bigger marketing picture, they can concentrate on creating a beautiful design that’s easy on the eyes and directs your audience(s) attention to what’s important, no matter what the medium.

If you’re looking for a creative idea, however, and someone with experience at corralling lots of different specialties to develop campaigns, it probably makes more sense to consider an art director. The better ones combine project management skills with exceptionally good taste. The best ones tend to have worked at an ad agency and know what it takes to sell stuff.

And isn’t that the reason you’re marketing in the first place?

Development and promise of the VIX on the 10th anniversary

A panel discussion featuring four experts will survey the development and promise of volatility products. The panelists will include volatility product traders and users.

Topics include:

-The tenth anniversary of the launch of VIX index futures on March 26, 2004,
-The launch of new volatility indexes and products since then,
-Discussion of VIX contract performance in periods of market turbulence,
-Discussion of contract design, pricing, and contango issues, and
-Applications, including managing portfolio tail risk and enhancing risk-adjusted returns.


Mike Edleson, Ph.D., CFA, Chief Risk Officer, Office of Investments, University of Chicago
Joanne Hill, Ph.D., Head of Investment Strategy, ProShare Advisors
Jamie Tyrell, VIX Options Market-maker, Group One Trading
Krag “Buzz” Gregory, Ph.D., Managing Director, Goldman Sachs

Moderator: Matt Moran, Vice President of Business Development, CBOE

Date: Wednesday March 26, 2014

Time: 5pm to 7pm

Venue: Chicago Board of Options Exchange (CBOE) 400 S. LaSalle Street, Chicago, IL

For more information and registration click here

About QWAFAFEW: an informal organization of quantitatively oriented professionals in various aspects of financial services (primarily investment management). The group was formed a number of years ago to provide a venue for quantitative researchers to discuss their evolving work with peers. The members span the gamut from owners and senior executives of investment related organizations to recent entrants to the industry.

Wait..What Did I Buy Again With My Credit Card?

How many times have you looked at your credit card statement and wondered this? Wait, you aren’t looking at your statements? Well, that’s another story. Since I review my statements often, especially given all of the well-publicized data breaches lately, I occasionally come across very ominous looking charges like this one:

SQ *JDoe $15.00

After a little process of elimination, given the day of the week, Saturday, and the amount, I determined that it was for a Square payment I had made to a taxi driver. Ok, fine, but why wasn’t this completely spelled out on my statement? Why does it have to be so difficult to figure these items out right away? And, what’s more was that it was listed as “Uncategorized” on my statement. Now, how am I am supposed to account for my credit card spending easily and accurately when I get tons of those showing up?

In another example of poorly categorized and coded transactions, Mrs. Edge used to work at Freddie Mac, the mortgage provider, and every time she ate at their cafe, they coded the transaction as a “loan.” That’s not right, and since then, I have grown frustrated with the transaction coding on all of my bank statements; debit cards, too. In one case, I almost protested a charge before realizing I had made it. We shouldn’t have to do this as consumers, and it makes me wonder, how many transactions have been protested, reversed, and later realized to be accurate? Every time a bank reverses a charge (presumably that is not reimbursed by the party who issued the charge), it loses money, and well, say what you might about banks, that still means jobs are at stake. So, you’d think that the industry would wise up and standardize coding.

While major banks (if you are reading this) are probably not going to change this practice overnight, I would totally appreciate standardizing transaction and category coding to help make credit card accounting for our purchases more user-friendly. I am available to work on this right away.

4 Business Section that Employee or Employer MUST Follow

Almost everyone here of workplace injuries or accidents, and everyday about 13 workers go to work in the morning, but never come back in the US. Therefore, employers or business owners have legal responsibilities to make sure a healthy and safe workplace. They have the responsibilities of their own well being as well as their employees or workers. There are many companies that have a very poor safety record and workers health & safety in not safe there. This post will explain you what these responsibilities are.

Legal responsibilities for identifying as well as correcting hazards rest on the shoulders of employers, owners, contractors, managers, supervisors and workers. The Occupational Health and Safety Act and Regulations need each one in the workplace to work together to identify and control hazards related to health and safety.

SHEilds says “The health and safety at work Act 1974 imposes general duties on company’s owners, controllers of premises, the self-employed and manufacturers to make sure safety and welfare. However, the final person that makes up this list is – workers or employees.” Owners may also be legally responsible for negligent acts committed by employees acting in the course of their employment.

Section 6: This section tells to the manufacturers, importers, designers and suppliers of the goods or articles for use at work. They have many different duties to make sure that article supplied for use are safe and to provide all necessary information like how to use the item, what to keep in mind while using, etc. for its safe use.

Section 7: This section clearly states that while at work, all the workers and employees have a responsibility not to put themselves in danger through their acts or omissions. They must cooperate with their employers, for example by wearing proper protecting equipments such as gloves, goggles, etc.

The duty of every employee while at work-

They must take reasonable care of themselves as well as other persons or their colleagues who may be affected by his acts at work.
As any duty, requirements or responsibility imposed on his employer under any of the relevant statutory provisions to co-operate with him so far as is required to facilitate that duty to be performed or complied with.

Section 8: It states that “No person (misuse anything provided) shall intentionally or recklessly interfere with or misuse anything provided in the interests of health, safety or welfare in pursuance of any of the relevant statutory provisions.” However, if an offence is committed due to an act of any other person, then that person shall be guilty of the offence and can be charged and convicted of it whether the employer is also charged or not.

Employers will be responsible for the negligent acts of employees or workers committed in the course of their employment. An applicant can sue an employer or owner on the basis of vicarious legal responsibility, provided the employer can show that the employee or worker was careless and this caused his injury or accident.

Section 9: It provides that employers or owners cannot charge their employees or allow them to be charged for anything that is needed to be done by the ‘relevant statutory provisions’.

Note: Employers must provide some kind of safety training to their employees or workers because it will help them improve their awareness.

Gold Setting up for a Strong Rally to $1,560 per Ounce

Gold has rallied strongly since the start of 2014 and it might be heading to $1560 per ounce this year. Currently, gold prices are $1,359 per ounce which is just above levels seen nearly 4 years ago. Political uncertainty and the unwinding of the stimulus program should propel gold prices higher. CNBC Talking Numbers Global Technical Strategist Richard Ross had this to say, “We’ve been very bullish here on the US, but we’re seeing things are getting a little dicey out there from a global standpoint. Emerging markets are on the ropes right now. You’re seeing what’s going on in Russia. Even in Europe, the momentum is slowing. All of that continues to favor gold.”

Ross went on to forecast a move to $1,420 per ounce and potentially rallying as high as $1,560 per ounce. CNBC contributor Andrew Busch agrees with the $1,420 target, but doesn’t think prices will go much higher and depends largely on what happens at the FOMC meeting on Wednesday.

Looking at a weekly chart of Gold, it becomes clear how Ross came up with a $1,560 price target. The weekly chart has recently completed a more than 9 month double bottom. The price target of the double bottom pattern points to around $1,560 per ounce. Investors looking to capitalize on this potential 10% gain should buy on a breakout over $1,400 when this double bottom is confirmed. There is also a pretty strong layer of resistance at this level that would likely stall the rally. Weekly charts are pretty slow moving so it may take many months before this price target is actually realized.